In our last post we mentioned that Vampr had just released a major update focusing on improvements to our Publishing and Pro products.
Today we’re going to break down changes to our approach on privacy and to Vampr Pro.
When we released Vampr Pro, our premium subscription service in August 2020, we promised users that no existing or adored Vampr feature would be hidden behind a paywall.
Promises made – promises kept.
Instead, we added a suite of useful new features for small businesses, such as hiding your profile’s age. For a brand or a retail store like Guitar Center, this was obviously not a relevant profile detail to highlight on their Vampr page.
At the time we believed it was appropriate to charge for this as it is a feature which would only benefit working professionals or brands who wanted to get in front of as many Vampr users as possible, and who had something to sell.
We’ve since heard from hundreds of users who disagree on the basis that privacy is not something a company should ever ask a user to pay for. Whilst we believe our initial thinking was justified when explained like this, we happen to agree wholeheartedly that any individual user on Vampr should enjoy the full suite of privacy features we have to offer, whether they are a Pro member or not.
We also wanted to make sure that any changes would have a net positive effect on MAUs and revenue.
As such, we are pleased to announce that we’ve released an update which gives every single user on the platform the ability to hide their age from their profile without losing any privileges or benefit when searching through the Vampr algorithm.
Privacy is of utmost importance to us, both us a company and as individual founders/songwriters who always valued control over our image and careers above all else. We trust you will agree that this is the right move for a proudly progressive company such as Vampr.
There are only 17 days left in our equity crowdfunding campaign and we need your help!
With an internal goal of reaching $1 Million we’ll need each of you to share our campaign page – www.wefunder.com/vampr – with your immediate network, or if you’ve been sitting on the fence until now we implore you to invest before time runs out!